Wednesday, July 14, 2010

Google Me, Google You...

According to rumors, Google is attempting a social network Google Me .

Google researchers are exploring social networking and have released a 200 slide presentation developed by a google staffer on research findings on the fundamental problems associated with the way social networks are currently developed. I presume they are looking for holes in current technologies in order to implement something that could take off.


The main problem pinpointed here is the nature of our social groups. For example - We each have on average 4-5 groups of friends. In each of these groups there are between 2 & 10 people. These groups do not tend to interchange with one another. This is an essential limitation of current social networks, that all of your friends sit in one bulk and treated in the same manner, this is not the way that we interact in real social networks.

These findings show that in order to improve our interaction online, these groups need to be easily segmented in our communications.

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